Building the Perfect Swag Bag

  • May 7, 2021

Everyone loves a party favor, and Oscar’s weekend is the perfect time to consider what makes a swag bag truly memorable. The Oscar swag bag is the ultimate party favor with Forbes estimating the 2020 collection of goodies value at a whopping $225,000.

While most clients aren’t looking for something that over-the-top, swag bags are essential for special events of any size. Including branded items that are useful, fun and unique sets a swag bag apart from other free giveaways to provide recipients with products they will enjoy and use frequently. Exciting items that are used in everyday life will keep brands top-of-mind while getting more impressions.

As more people receive the COVID-19 vaccine, the world is getting closer to once again attending live and hybrid events – with many returning this summer. Even though swag bags may look different post-pandemic, that doesn’t mean they have to be boring! Here are a few promo suggestions for building the perfect swag bag for your events in 2021 and beyond.


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